VC Insights: Brian Schechter, Partner at Primary Venture Partners
In today’s rapidly evolving venture capital landscape, founders need more than just capital – they need true partners who roll up their sleeves and help build. That’s the ethos driving Primary Venture Partners, a New York-based seed-stage venture capital firm known for its deep operational support and sector specialization.
In this edition of VC Insights, we sat down with Brian to explore how his experience as a repeat founder – and former portfolio company of Primary – shaped his view on what makes a great investor. In his words, “I had great investors on my cap table, but Primary was the only one that felt like a team member.”
Throughout the conversation, Brian shares his views on the future of AI investing, the shift from generalist to specialist VC strategies, and how Primary helps founders accelerate from seed to Series A with real, tangible support, from embedding recruiters and business development reps to hands-on help with financial modeling and pipeline generation.
As an LP in Primary, Vintage is proud to collaborate with firms that go beyond capital. Through our Value+ platform, led by Ilan Leiferman, we aim to deliver the same kind of high-impact support Brian describes – whether through strategic corporate introductions or talent support.
Watch the full interview below to hear Brian’s take on what it means to be a truly value-added investor in a competitive market, how AI is reshaping every layer of the tech stack, and why founder empathy is more relevant than ever.
